Comments on: Indexing Cord Cut-ability – How Much TV Do You Lose Going Online-Only?

By: Please WSJ, Just Say No To Cord Cutting Hype (Metrics Say DVR Matters Much More): Bill Niemeyer

Sun, 31 May 2009 20:56:46 +0000

[...] Certainly, technology solutions that provide mass-market consumer friendly, high quality "Internet video to TV" are clearly coming. But whether or not that leads to widespread "cord cutting" (a terrible term for this) will depend on consumer behavior, content and business practice shifts, not just technology. An example of a current roadblock – you lose access to much of TV programming if you "cord cut" – for a look at this see the newsletter issue "Indexing Cord Cut-ability – How Much TV Do You Lose Going Online-Only?" [...]

By: Niemeyer Review: ad:tech: A Bit of Reality To Go With Some Net Kool-Aid - NAB: A Tale of Two Shows: Bill Niemeyer

Mon, 27 Apr 2009 01:48:32 +0000

[...] evidence just doesn’t support this. I cover this in detail in my recent newsletter issue "Indexing Cord Cut-ability – How Much TV Do You Lose Going Online-Only?". In fact, the evidence supports increasing consumption of [...]

By: VOD - The MSOs’ Least Favorite Child? (When It Could Be the Cinderella Story): Bill Niemeyer

Sun, 29 Mar 2009 23:56:43 +0000

[...] What’s constraining VOD usage? MSDOS-like program guides aren’t helping, but in the main it’s that most of the current top rated ad-supported TV network shows are missing (for a quantized look – see here). [...]